The 21st century is witnessing revolutionary changes brought about by millennials. Globalization and rapid advancements call for intensive communication, better infrastructure, and economic stability. The passionate millennial generation is...
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By crossing over 100 million searches per day in January 2021, DuckDuckGo is now the fastest growing search engine. It is now clear to us that DuckDuckGo is getting significant attention from people across the globe and your site’s SEO should not...
The year 2020 rolled out with the intent of testing the human spirit. It was a year filled with despair and struggle. And struggle we did, not just our governments and businesses but the people running them too. However, despite the hardships,...
Ever wondered what is the secret sauce behind the top market players in your industry? Is it because of marketing? To be more specific, are they using videos to influence the target audience? Well yes, video is the new king in the market which is ruling the hearts of customers no matter what the product is. So, if you are the one in a foreign land of video marketing, relax! We at Buffalo Soldiers are here at your rescue. We will guide you through the baby steps to help you master the art of video marketing and help you become the next king in your industry.
Videos have a bright future! This very saying has become so true that almost all of us have witnessed the growing need and craze for videos during the pandemic. Reels and IGTV are the most used features over Instagram. The video content released on Facebook, Twitter, LinkedIn, and Instagram get the highest viewership and organic impressions than static posts. This highlights the fact that the audience prefers videos as the most preferable form of content over social media.
2020 was a year to remember. With so much trouble coming together, it has really helped people to adapt like never before. All those who had millions of excuses to stay offline and away from the digital world are now so used to online rather than using a single campaign to target the general audience, breaking the campaign into multiple campaigns will help you target each of your customer segments better. It will lead to better results and higher conversion. So make a shift from the general audience to segmentation and you are all set to make a difference.